Sunday, April 12, 2009

Improve Your Web site Traffic

A question I've been getting recently is how to improve web site traffic. There are a few techniques that I use on a regular basis to improve site traffic. These techniques have helped me to drive traffic to specific sites, promotions, or affiliate products that I've sold from time to time.

Tip #1: Start to build a list. Whether you build a list by offering a free download on your website or by using inexpensive PPC advertising, having your own list allows you to encourage users to visit your site again and again. Over time, this can be one of your best traffic generators.

Tip #2: Make it easy to bookmark your site. Include a bookmark button at the very top of your web page. Doing so gives individuals easy access to your site and the content that you offer. You want it to be easy to find your site whenever someone is seeking the information you provide.

Tip #3: Include an RSS feed on your site. When individuals sign up for an RSS feed, they receive updates on a regular basis. This keeps your site and your information in front of them again and again. Don't underestimate the power of repetition.

Tip #4: Offer original content on your site. Author original content and post it on your site. Doing so results in a higher ranking on search engine results. It also attracts new users to your web site.

These tips seem pretty basic but they build upon one another. Over time you will attract a loyal following and more visitors. My main website now sees more than 100,000 visitors each month and it all started with orginal content that is easy to find, bookmark, and receive with an RSS feed.

Best
-Michael

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